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I have long been driven by the profound impact of design on everyday life, particularly in the subtle details and product features that enhance user experiences.

With 28 years of experience in Development, including 18 years dedicated to UX Design and 12 years in Product Design, I currently serve as the UX Lead. In this role, I collaborate closely with senior stakeholders to innovate and design product features that deliver delightful user experiences. This collaborative effort has consistently yielded substantial results and garnered high praise from our users and customers alike.

EXPERIENCES


Oracle
Cloud - Center of Excellence
Chief UI/UX Architect
SEP 2021 - Now

I spearhead the enhancement of Oracle Cloud Innovations' suite of products, elevating user experiences globally through simplicity and intuitiveness, thereby delighting customers worldwide.

In my role as Country Leader for the Singapore, China, Korea, and Japan Innovation Center, I oversee the recruitment and management of innovation teams across the region. I focus on developing specialized capabilities within these teams to cater to Singapore's technology innovation landscape.


DBS Bank
Consumer Banking Group - Digital & Customer Experience
Product Lead, Digital Channel Regional
Aug 2015 - Jan 2021

As the Product Lead for the Regional Digital Channels, I collaborate with stakeholders to develop strategic plans, roadmaps, and budgets for digital products. I oversee multiple squads comprising Product Owners, Backend and Frontend Developers, and Designers dedicated to digital projects. Our focus is on effectively rolling out these initiatives across various channels within the region.


Accenture
Digital Delivery - Mobility
UX Team Lead - Manager
May 2015 - Aug 2015

I specialize in developing products and solutions tailored for a diverse range of industries across the ASEAN region. As part of my role, I lead and mentor teams of junior UX Designers, guiding them through the entire product development lifecycle from requirement gathering and conceptualization to prototyping and market launch.


PayPal
Regional Solutions Engineering
UI/UX Architect
Jun 2012 - Apr 2015

I oversee a team at PayPal that focuses on the User Interface and Usability aspects of web and mobile applications. My responsibilities include gathering requirements from stakeholders and providing guidance on design, usability considerations, and technical constraints. I translate high-level requirements into detailed technical specifications, ensuring they account for security, risk management, usability, and design principles.

Drive innovation projects within the payment space. Product management of these projects from conceptualization to delivery. Ultimately working across Stakeholders, Business Units and Development Teams to deliver solutions of International Standards.


Barclays Capital
Client Facing Technology - Web Portal Services
Assistant Vice President - User Experience
Sep 2006 - Jun 2012

During my tenure at Barclays Capital, I specialized in the development of Rich Web Applications and Mobile Web Applications, focusing on ensuring a unified design and layout to enhance user experience and usability. Additionally, I contributed to the creation of Internal Organization Posters for product launches and corporate events.


Standard Chartered Bank
Senior System Analyst
Sep 2004 - Sep 2005

In my role as project leader at Standard Chartered Bank, I collaborate closely with in-house product owners specializing in Transactions and Payments. Guided by senior management requirements, I design solutions with a specific focus on the B2B system, integrating both system architecture and visual design elements tailored to the project's unique needs. I oversee the implementation of core design and logic, which is then transitioned to my development team for production.


Thomas Reuters
Senior Software Engineer / Executive Producer
Feb 2000 - Sep 2004

As an Executive Producer at Bridge Information Systems, I oversee a team comprising professional Producers, Programmers, and Developers focused on creating financial websites. Leveraging our proprietary Bridge Feeds, we generate dynamic financial content. Additionally, I lead Research and Development efforts with another group of programmers to innovate and develop advanced internet solutions and products. This includes creating web-based server administration tools and Palm Financial websites using AvantGo.

Following the acquisition by Reuters, my role remains unchanged, where I continue to lead a team of Producers, Programmers, and Developers. This acquisition has further enriched my experience with Reuters technology, enhancing our capabilities in delivering cutting-edge solutions.


Activemedia Pte Ltd
Executive Producer / Project Manager
Jan 1998 - Jan 1999

As an Executive Producer, I oversee a team of designers and developers, coordinating the planning, design, and programming phases of projects. Additionally, I serve as a System Administrator, where I strategize client hardware requirements and specifications. Internally, I manage the entire office network domain and provide training to Technical Engineers on system setup and backup procedures.

Furthermore, I spearheaded the development of a custom portal server engine for our subsidiary, www.hotspots.com. This engine autonomously retrieves content from providers and is managed remotely by an Administrator using customized web-based modules. This setup enables writers worldwide to contribute content seamlessly.


The Edge Consultant
Senior Site Builder
Jul 1997 - Dec 1998

I began my career journey as an HTML Developer and progressed to the role of Senior Site Builder, acquiring extensive knowledge and expertise in internet technologies along the way. My notable achievement lies in my deep understanding of browser behaviors, particularly in Internet Explorer and Netscape across different versions.

In this role, I managed developers and designers, ensuring timely project delivery. I also provided consultancy to designers on design limitations and effective solutions for web implementations. This role enabled me to play a crucial part in project success by offering technical guidance and strategic oversight.

Education


ITC in Mechanical Engineering - Computer Numerical Control
STI - Singapore Technical Institute
1989 - 1991


GCE 'O' Level
St. Thomas Secondary School
1984 - 1988


PSLE
Telok Blangah Rise Primary School
1978 - 1983

Courses


Steps Towards the Discipline of Cognitive Engineering
Barclays Capital Internal Training
21 Feb 2012 - 25 Feb 2012


C# Advance Programming + Conversion of Visual C#.NET
Avantus Training Pte Ltd
04 Feb 2010 - 05 Feb 2010


C# Advance Programming + Conversion of Visual C#.NET
Avantus Training Pte Ltd
29 Aug 2007 - 31 Aug 2007


Introduction to MS Visual C# Programming for the MS .NET Platform
Microsoft Certified Technical Education Center
20 Jan 2003 - 24 Jan 2003


Introduction to XML & the Microsoft .NET Platform
Microsoft Certified Technical Education Center
8 Jan 2003 - 9 Jan 2003


Developing MS ASP .NET Web Application Using Visual Studio
Microsoft Certified Technical Education Center
16 Dec 2002 - 20 Dec 2002


Programming with Microsoft Visual Basic .NET
Microsoft Certified Technical Education Center
25 Nov 2002 - 29 Nov 2002


Introduction to Visual Basic .NET Programming with Microsoft .NET
Microsoft Certified Technical Education Center
11 Nov 2002 - 15 Nov 2002


Certificate of Participation for Introduction To Multimedia Development and Web Site Production
LASALLE.SIA - Macromedia
2 Mar 1998 - 6 Mar 1998

Skillset


Product Management, Product Design
User Experience (Figma, Axure RP, Adobe XD, Sketch)
Web Design, UI Design, Mobile UI Design
HTML5, CSS3
jQuery Mobile, jQTouch, Sencha Touch
JavaScript, AJAX, JSON, jQuery, Sencha (EXTJS)
PHP, ASP (JScript & VBScript), JSP, PERL, Coldfusion
Microsoft .NET Development (ASP.NET, C#.NET & VB.NET)
XML, XSLT
MS SQL, MySQL, Oracle
Information Architect
Teamsite CMS, Microsoft SharePoint, Vignette CMS
Google Analytics, Omniture Web Analytics, ClickMap
Visual Basic, RealBasic, Basic
Flash, ActionScript
Photography (Hobby)